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Nestle Purina Completes Purchase of Pet-Treat Marketer Zuke’s

Jan. 15 (Bloomberg) -- Nestle SA, the world’s biggest foodmaker, bought a U.S. dog and cat-treat company for an undisclosed price to add natural pet products.

Nestle recently completed the purchase of Zuke’s, a Durango, Colorado-based marketer of natural pet snacks, the company said today in a e-mailed statement. Encore Consumer Capital, a San Francisco private-equity firm, confirmed the sale on its website.

Nestle, the maker of Alpo and Beneful dog food, is seeking to expand in the fast-growing natural pet food business. Nestle’s petcare unit accounted for 10.8 billion Swiss francs ($11.9 billion) in sales last year, or about 12 percent of the Vevey, Switzerland-based company’s total.

Zuke’s products include Hip Action, aimed at helping maintain hip and joint function in dogs, and Skinny Bakes, low-calorie dog biscuits. The company created the first “energy bar” for dogs in 1995, according to its website.

To contact the reporters on this story: Lauren Coleman-Lochner in New York at llochner@bloomberg.net; Matthew Boyle in London at mboyle20@bloomberg.net

To contact the editors responsible for this story: Celeste Perri at cperri@bloomberg.net; Robin Ajello at rajello@bloomberg.net

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