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Israel’s Matomy Mulls U.S. Initial Public Offering, VP Says

June 23 (Bloomberg) -- Matomy Media Group is considering an initial public offering in the U.S. as the developer of technology for advertising platforms seeks to raise funds, the vice president said.

“We are looking at opportunities,” Erez Gross, senior vice president of mobile advertising at Matomy, said in a Bloomberg Television interview on June 20 when asked whether the company is considering an IPO. “There is great interest from investors. We are looking around to consider what the options are.”

Israeli companies from Kamada Ltd., a maker of treatments for hereditary lung diseases, to Wix.com Inc., a provider of online tools that help people create websites, are tapping investor appetite for share sales. More than $20 billion was raised globally through IPOs in the first quarter at a time when trading volumes on the Tel Aviv Stock Exchange are dwindling.

Matomy says it’s Israel’s largest online advertising company with 2012 revenue of $210 million.

To contact the reporters on this story: David Wainer in Tel Aviv at dwainer3@bloomberg.net; Elliott Gotkine in London at egotkine@bloomberg.net

To contact the editor responsible for this story: Brendan Walsh at bwalsh8@bloomberg.net

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