Comcast Corp. will offer light bulbs that can be dimmed by a smartphone application, part of a strategy by the biggest U.S. cable company to branch out beyond television service.
The company will begin selling Osram Sylvania Inc.’s Ultra iQ LED BR30 bulb, which are controlled using a wireless technology called ZigBee, according to a statement today. It’s part of a collection of security and automation services Comcast is selling under the Xfinity Home brand.
Comcast is looking for new sources of revenue as video subscribers decline because of competition from phone companies and Internet streaming services. The company started Xfinity Home two years ago and sells a package that includes video monitoring and a programmable thermostat for $39.95 a month.
The company said today that it will disclose the price and availability of its light-bulb service later.
Comcast lost 60,000 video customers in the first quarter for a total of 21.9 million, the 24th straight quarter it has lost TV subscribers. Internet and phone customer additions have helped keep sales growing at the Philadelphia-based company.
Comcast rose less than 1 percent to $40.24 at the close in New York. Danvers, Massachusetts-based Osram Sylvania is a unit of Munich-based lighting company Osram, which is being spun off from Siemens AG.