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Salesforce CEO Benioff’s Pay Rises 25 Percent to $22.1 Million Inc., the largest maker of online customer-management software, increased Chief Executive Officer Marc Benioff’s total compensation 25 percent to $22.1 million for the last fiscal year.

While his $1 million salary was unchanged and his bonus decreased, the value of Benioff’s option awards rose, helping to boost the payout, the San Francisco-based company said in a filing with the U.S. Securities and Exchange Commission.

Benioff is seeking to accelerate growth by pushing beyond cloud-computing software for sales management. He’s offering customer service, online marketing and human-resources software over the Web. Salesforce closed at a record high on March 1 after reporting sales and profit that topped estimates as those expansion efforts prompted more businesses to sign bigger deals.

For the 2013 fiscal year, which ended in January, Chief Financial Officer Graham Smith’s compensation rose 24 percent to $4.3 million, also aided by options. Co-founder Parker Harris received a pay package worth $4.8 million, a 40 percent increase. Vice Chairman Frank van Veenendaal’s payout climbed 90 percent to $6.96 million.

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