Lego Elects Blackstone Partner Jan Nielsen for Board

Lego A/S, Europe’s biggest toymaker, said it has elected Jan Nielsen, a partner at Blackstone Group LP, for its board.

Lego picked Nielsen, 38, due to his experience with doing business in Asia, where the toymaker seeks to boost sales, the Billund, Denmark-based company said today in a statement on its website. Nielsen will replace Torben Ballegaard Soerensen, who didn’t run for re-election, Lego said.