Bloomberg the Company & Products

Bloomberg Anywhere Login


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Meet China's Homegrown iPhone Slayer

Don't Miss Out —
Follow us on:
April 25 (Bloomberg) -- China Wireless, which sells phones under the Coolpad brand, is one of four domestic suppliers outselling Apple in China with smartphones tailored to the budget of the nation's budding middle class. Steve Engle has more. (Source: Bloomberg)

Believe it or not, despite Apple's successes in China, it's still not top dog there in smartphones.

China Wireless Technologies, which makes phones under the Coolpad brand, is one of four Chinese smartphone makers that are outselling Apple in the world's most-populous and most-Internet-connected country. Their secret is to tailor their devices -- and more importantly, prices -- to the budgets of China's budding middle class.

Bloomberg TV's Steve Engle goes inside the factory where Coolpads are born.

Please upgrade your Browser

Your browser is out-of-date. Please download one of these excellent browsers:

Chrome, Firefox, Safari, Opera or Internet Explorer.