Bloomberg the Company & Products

Bloomberg Anywhere Login


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Berry Bros. & Rudd Stocks Chinese Wine From Chateau Changyu

Don't Miss Out —
Follow us on:

March 20 (Bloomberg) -- Berry Bros. & Rudd, the 314-year-old London wine merchant, has become the first major U.K. retailer to stock Chinese wines in its permanent range, according to a statement from the company.

Berry is offering four wines from Changyu, part of Yantai Changyu Pioneer Wine Co. based in Shandong, northeast China. They include a red Chateau Changyu Moser blended from Cabernet Sauvignon and Merlot grapes typical of France’s Bordeaux region and three sweet ice wines made from frozen grapes.

Chinese appetite for imported Bordeaux and Burgundy has helped sustain the global market over the past five years as the economic downturn in the U.S. and the debt crisis in Europe damped demand elsewhere. Now China is looking to export its own wines.

“It was only a matter of time before it entered the international wine market,” Mark Pardoe, Berry’s buying director, said in the e-mailed statement. “This is a first step towards serious international recognition.”

China is already the world’s eighth-largest producer of wine, and the U.K. supermarket chain Waitrose Ltd. stocked Chinese wine for a period last year, the Berry statement said.

To contact the reporter on the story: Guy Collins in London on

To contact the editor responsible for this story: Paul Sillitoe at

Please upgrade your Browser

Your browser is out-of-date. Please download one of these excellent browsers:

Chrome, Firefox, Safari, Opera or Internet Explorer.