Bloomberg the Company & Products

Bloomberg Anywhere Login


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Starbucks Hires Sephora Executive as Head of Marketing

Don't Miss Out —
Follow us on:

March 18 (Bloomberg) -- Starbucks Corp., the world’s largest coffee-shop chain, hired Sharon Rothstein as its global chief marketing officer.

Rothstein, who will start April 15, was the senior vice president of marketing at Sephora USA Inc., a makeup retailer, Seattle-based Starbucks said in a statement today. She has also held marketing and brand management positions at Starwood Hotels & Resorts Worldwide Inc. and Procter & Gamble Co.

Starbucks Chief Executive Officer Howard Schultz has been buying non-coffee companies, such as Evolution Fresh Inc., Teavana Holdings Inc. and Bay Bread LLC, to help boost sales. Rothstein, who will report to Schultz, will supervise the Starbucks brand along with the newly purchased juice, tea and bakery brands.

Starbucks fell 1.3 percent to $56.93 at the close in New York. The shares rose 6.2 percent this year, while the Standard & Poor’s 500 Index has gained 8.8 percent.

To contact the reporter on this story: Leslie Patton in Chicago at

To contact the editor responsible for this story: Robin Ajello at

Please upgrade your Browser

Your browser is out-of-date. Please download one of these excellent browsers:

Chrome, Firefox, Safari, Opera or Internet Explorer.