Oct. 8 (Bloomberg) -- Fans paid $36 on average over the past 24 hours for tickets to tonight’s New York Jets’ game against the Houston Texans, a fifth of what resellers got for the team’s previous contest, according to the ticket-price aggregator SeatGeek.
As of noon New York time today there were 7,270 tickets available on secondary markets for the National Football League game at MetLife Stadium in East Rutherford, New Jersey, between the Jets (2-2) and the undefeated Texans (4-0), according to SeatGeek data.
After resales for the Jets’ 34-0 home loss to the San Francisco 49ers on Sept. 30 went for an average of $180, tickets to tonight’s game began to plummet, hurt by the season-ending injury to wide receiver Santonio Holmes, according to Will Flaherty, a spokesman for SeatGeek.
“Last week we started to see prices decline rapidly and then the day Santonio Holmes was lost for the season we really started to see some value show up,” Flaherty said in a telephone interview. “Through the weekend, the fall has continued.”
Tickets are available for as little as $17 in the upper deck and $50 in the lower level, according to SeatGeek. The average price paid for all secondary market tickets to the game is $100.
The average face-value price of a Jets ticket this season is $117.94, according to Chicago-based Team Marketing Report.
The game in the 82,500-seat stadium is officially a sellout, allowing it to be telecast in the biggest U.S. media market. NFL rules generally bar local telecasts if a game isn’t sold out 72 hours before kickoff.
The Jets denied a report by NFL Network yesterday morning that said 12,000 tickets for the game were unsold as of Oct. 5, according to ESPN.
“The report was inaccurate and all of our home games will be televised locally,” Bruce Speight, a spokesman for the Jets, said in a telephone interview, declining to discuss ticket prices.
TiqIQ, another aggregator, said prices for the game average $110 and have sold for $77, Chris Matcovich, a spokesman for TiqIQ, said in an e-mail. It’s the 29th lowest-price game of the NFL season, which is finishing its fifth week, Matcovich said.
Resale tickets to see the New York Giants, who share MetLife Stadium with the Jets, consistently have sold for a higher price, according to SeatGeek.
The least-expensive Giants’ game, a Sept. 16 win over the Tampa Bay Buccaneers, averaged $190. The highest average sale price for a Jets’ home game this season is $185 for Nov. 22, when they take on the New England Patriots.
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