June 21 (Bloomberg) -- LeRoy Neiman, the flamboyantly mustachioed painter whose vivid portraits of athletes and celebrities made him one of the best-known and most commercially successful American artists, has died. He was 91.
He died yesterday, the Associated Press reported, citing his publicist, Gail Parenteau. No cause of death was reported. The New York Post said in April 2010 that a vascular problem had forced the amputation of Neiman’s right leg.
Though Neiman never won acclaim among experts and critics, and entire books on 20th-century art don’t mention his name, his post-impressionist figurative paintings, sold in quantity as serigraphs, lithographs and posters, delivered art to a mass audience.
For Neiman, the standard framed painting was just one of many possible media. He made drawings and portraits for sporting-event programs, Playboy magazine and Wheaties boxes, as well as huge public murals such as the 56-foot (17 meters) “Summertime Along Indiana Dunes” inside the Mercantile National Bank in Hammond, Indiana.
Among his lasting creations was the Femlin -- a combination of the words female and gremlin -- that has appeared for decades on Playboy’s joke page in long gloves, stockings, heels, and nothing else.
Though interested in all types of leisure activities, Neiman was drawn most intently to athletic events.
‘Color and Movement’
Sports, he wrote in 1975, “is all color and movement, a world of numbers, flags and geometric surfaces. It is a universe of green, from the gaming tables to the gridiron.”
Neiman drew and painted at six Olympic Games, had cameo roles in three “Rocky” movies and saw his works displayed in the baseball, basketball, football, boxing and tennis halls of fame.
His 1969 “Le Mans” -- a color-splashed take on the French auto race -- drew $107,550 at a 2003 Christie’s auction, the top price ever paid for one of his paintings, according to sale tracker Artnet AG.
Neiman’s colorful, representational style and use of celebrity subjects gave him broad appeal among Americans. He combined the real-life subject matter of the Ashcan School with the rapid brushwork of abstract expressionism. Like Jackson Pollack, he used free-flowing enamel house paint to imbue his paintings with a sense of motion.
His many subjects over the years included Martin Luther King Jr., the Beatles, Leonard Bernstein, Rudolf Nureyev, Muhammad Ali, Frank Sinatra, Arnold Palmer, Pele and the racehorse Secretariat, plus strippers, stock traders and black-tied waiters at work in their various places of business.
A globetrotting celebrity in his own right, Neiman was often photographed at sporting events in a white suit with a cigar in one hand, his handlebar mustache impeccably groomed. He worked with television networks so that his sketching was seen live, in progress, by viewers.
He said his mission in art was “to investigate life’s social strata from the workman to the multimillionaire.” One time he agreed to give a painting to a plumber as payment for the installation of a sink: “Fair exchange, my art for his.”
Art critic Robert Hughes, in a 1982 article in the New York Review of Books, called Neiman the second-most famous artist in the U.S., behind Andrew Wyeth and ahead of Andy Warhol.
That seeming compliment came with a barbed explanation: “millions of people watch sports programs, read Playboy, and will take any amount of glib abstract-expressionist slather as long as it adorns a recognizable and pert pair of jugs.”
Neiman professed to be unconcerned about criticism. “I struck a chord. History will rate me with Andy Warhol, Norman Rockwell and Walt Disney,” he said in a 1995 interview with the New York Times.
“I’ve got the public,” he told the Associated Press in 2007. “I don’t care about the critics.”
LeRoy Neiman was born on June 8, 1921, in St. Paul, Minnesota, though he often put his year of birth as 1927. He joked that he had four important prerequisites for an artist: starting life in poverty, coming from a broken home, dropping out of high school and having an undistinguished military career.
He was a young boy when his father, Charles Runquist, a laborer, left his mother, Lydia Serline. Neiman would subsequently take the last name of one of his stepfathers. Art and sports, particularly boxing, filled his boyhood days.
He used pen and ink to tattoo the arms of his classmates. At age 12, he began drawing pictures of turkeys, fruit and beer bottles, along with their prices, on the window of a local grocery store. In high school he provided the artwork for posters advertising football games and dances.
Neiman enlisted in the U.S. Army in 1942 and spent three years in Europe. A cook, he used his spare time to paint murals in mess halls. He then worked on sets and murals for American Red Cross recreational facilities in Germany.
Back home in 1946, Neiman embarked on formal art training, first at the St. Paul Art Center and then, thanks to the GI Bill, at the Art Institute of Chicago, where he began teaching figure drawing and fashion illustration. He provided drawings for fashion ads that appeared in magazines such as Vogue, Harpers Bazaar and Glamour.
Working as an illustrator at the Chicago department store Carson Pirie Scott, Neiman made two acquaintances that would shape his life. One was Janet Byrne, whom he would marry in 1957. He also became friends with an advertising copywriter named Hugh Hefner.
Role at Playboy
When Hefner started Playboy in 1954, he recruited Neiman to illustrate a story. That kicked off a long and fruitful affiliation. Beginning in 1958 Neiman wrote and illustrated the Playboy feature “Man at His Leisure,” for which he journeyed to sporting and social events around the world.
Neiman attended his first Olympics in 1960 at Squaw Valley, California, spent two years in Paris starting in 1961, then settled in New York.
The New York Jets football team made Neiman its artist-in-residence from 1968 to 1970, and he roamed the locker room and sidelines as Joe Namath led the underdog team to its 1969 championship. On scene at the Super Bowl, Neiman painted “Handoff -- Super Bowl III,” which captured running back Matt Snell taking a handoff from Namath on the way to the game’s first touchdown.
Neiman created the poster and program for the 1971 heavyweight fight between Ali and Joe Frazier at New York’s Madison Square Garden. Frazier won what was billed as “the fight of the century,” though Ali would triumph in two rematches.
A door to commercial success opened in the 1960s when Armand Hammer, the wealthy oil magnate and art collector, began dealing Neiman’s paintings through his Hammer Galleries in New York. In 1975 the Hammer family created Knoedler Publishing to market Neiman’s serigraphs, etchings, books and posters.
In 1981 Neiman painted actor Sylvester Stallone as Rocky Balboa, the blue-collar underdog fighter introduced in the hit movie “Rocky” (1976). The painting appeared in “Rocky III” (1982), as did Neiman himself, as a ring announcer. He showed up again in “Rocky IV” and “Rocky V.”
Beginning in the 1990s, Neiman took the matter of his legacy into his own hands. He and his wife donated $6 million to Columbia University’s School of the Arts in 1996 to create the LeRoy Neiman Center for Print Studies, and $1 million in 1998 to create the LeRoy Neiman Center for the Study of American Society and Culture at the University of California-Los Angeles. In 2005 Neiman donated his papers to the Smithsonian Institution in Washington.
An effort by civic leaders in St. Paul to create a LeRoy Neiman Museum foundered in 1997 when fundraising fell short of goals.
After the terrorist attacks of Sept. 11, Neiman made a painting of a firefighter’s helmet. At auction, it raised $24,000 for a charity run by the New York City Fire Department.
Neiman and his wife, who celebrated their 50th anniversary in 2007, made their home for several decades at New York’s landmark Hotel des Artistes building near Central Park. Neiman also had his studio there.
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