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PPR’s Saint Laurent Appoints Slimane Creative Director

March 7 (Bloomberg) -- Yves Saint Laurent, the French fashion house owned by PPR SA, appointed Hedi Slimane, who designed its menswear collection until 2000, as creative director.

Slimane will have “total creative responsibility for the brand image and all its collections,” PPR said in an e-mailed statement today. He replaces Stefano Pilati.

To contact the editor responsible for this story: Marthe Fourcade at mfourcade@bloomberg.net

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