Clash of the Tech Titans

The four giants of consumer tech have hundreds of millions of users, mountains of cash, and compete ruthlessly for the same resource: our attention

Clash of the Tech Titans
Apple, Google, Facebook, and Amazon have hundreds of millions of users, mountains of cash, and a burning desire to blast each other to smithereens

The four giants of consumer technology, Amazon.com, Apple, Facebook, and Google, have hundreds of millions of users. They also have mountains of cash, which they’re using to bash each other: iPad, meet Kindle Fire; Facebook, meet Google Plus; Google Gmail, meet Facebook Messages. All this is part of their war to win a most valuable prize: you.

Before it's here, it's on the Bloomberg Terminal. LEARN MORE