Behavioral Finance Studied to Improve Investing: Special Report

Behavioral Finance Special Report
Illustration by Leif Parsons

Behavioral finance is being drawn upon by financial advisers in an effort to engage risk-averse investors, while academic researchers are studying things like how testosterone affects trading and whether the brains of scam victims are different. To read a special report on behavioral finance, click here.

Before it's here, it's on the Bloomberg Terminal. LEARN MORE