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SES to Start Broadcasting Penthouse 3D-Adult Channel Today

March 1 (Bloomberg) -- SES SA, the world’s largest publicly traded satellite operator, said it will start today to broadcast in Europe Penthouse Media Group Inc.’s 3D-adult channel.

The new channel will broadcast daily from 11 p.m. through 5 a.m. Central European Time, the two companies said in a joint statement.

Penthouse 3D is the first worldwide three-dimensional adult channel airing “100 percent native 3D content,” according to the release.

To contact the reporters on this story: Chiara Remondini in Milan at cremondini@bloomberg.net

To contact the editors responsible for this story: Vidya Root at vroot@bloomberg.net.

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