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DAVID SHIPLEY AND JAMES P. RUBIN TO JOIN BLOOMBERG NEWS

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Press Release Will Lead New Editorial Page Called the Bloomberg View NEW YORK -- David Shipley and James P. Rubin will join Bloomberg News as Executive Editors starting in January, Editor in Chief Matthew Winkler announced today. Shipley, deputy editorial page editor and op-ed editor of The New York Times, and Rubin, former U.S. Department of State Assistant Secretary, will lead a new Editorial Page called the Bloomberg View which will publish columns and commentary across all Bloomberg platforms. Rubin will oversee editorial issues in Central and South America, Mexico, Europe, the Middle East, Asia and Africa, and Shipley will maintain oversight of the U.S. and Canada. Both will report directly to Winkler. “David Shipley and Jamie Rubin bring incomparable experience and skill to the mandate of developing the Bloomberg View consistent with the values and beliefs of our global company and its internationally-minded founder, Michael R. Bloomberg,” Winkler said. “David and Jamie have no peers as an editorial duo addressing the most important issues with a pragmatic sensibility that embraces the diverse challenges of the world.” “I look forward to joining Bloomberg at a time when rational thought and commentary in the media is needed now more than ever before,” Rubin said. “There is an urgent need for ideology-free, empirically-based editorial positions about the pressing issues of our time, and we plan to deliver them.” “I’m thrilled to be joining Bloomberg to work on its growing opinion report,” Shipley said. “The company has a special vision for journalism, commentary and for its own editorial voice. I’m eager to get started.” For more information on Bloomberg, please visit http://www.bloomberg.com/about. About Bloomberg Bloomberg is the world’s most trusted source of information for financial professionals and businesses. Bloomberg combines innovative technology with unmatched analytics, data, news, and display and distribution capabilities, to deliver critical information via the Bloomberg Professional service and multimedia platforms, including Bloomberg Businessweek and Bloomberg Markets magazines. Bloomberg’s media properties span television, radio, digital and print, making up one of the world’s largest news organizations with more than 2,300 news and multimedia professionals at 146 bureaus in 72 countries. Contact: Ty Trippet, +1 212-617-2443, ttrippet@bloomberg.net --Bloomberg Press Room #<197631.5214955.2.1.77.31389.2660># -0- Dec/15/2010 16:37 GMT

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