Bloomberg Anywhere Remote Login Bloomberg Terminal Demo Request


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Nintendo U.S. Sales Chief Leaves Video Game Industry

An attendee at the 2010 Game Developers Conference
An attendee at the 2010 Game Developers Conference (GDC) plays a game on the Nintendo DSi XL in San Francisco, California, on March 11, 2010. Photographer: Kim White/Bloomberg

The Nintendo Co. executive leading U.S.-based sales and marketing is leaving to take a job outside the video-game industry.

Executive Vice President Cammie Dunaway’s departure from Nintendo of America is effective Oct. 1, the company said today in an e-mailed statement. Nintendo, the maker of the DS handheld and Wii console, did not name a replacement.

“Her team and the rest of Nintendo of America remain focused on our goal of maintaining the incredible momentum Nintendo enjoys heading into the busy holiday season,” Nintendo of America President Reggie Fils-Aime said in the statement.

Purchases of Microsoft Corp.’s Xbox 360 and Sony Corp.’s PlayStation have been climbing since July, and the companies are offering new products in time for the U.S. holiday season. Sony introduced its Move motion-activated peripherals on Sept. 19, while Microsoft will begin selling a motion-sensing peripheral called Kinect in November.

Kyoto, Japan-based Nintendo, the world’s biggest maker of video-game machines, has seen U.S. sales of its DS handheld fall every month since the company announced plans for a new handheld player by next March. With the Move device, Tokyo-based Sony aims to capture some of the casual-gaming audience that has been Nintendo’s stronghold with the Wii.

Please upgrade your Browser

Your browser is out-of-date. Please download one of these excellent browsers:

Chrome, Firefox, Safari, Opera or Internet Explorer.