Here's the scoop (at least for 10 minutes before Mark Hurst gets it up on his blog). Winners are Google, TiVo and a tie between del.icio.us & Heifer. Google's Marrisa Mayer, fresh from the Washington Correspondents Dinner, is in NYC to accept the accolade for what is clearly one the world's most innovative companies. The awards, of course, went for the best consumer experiences. cX.

Announced at the Rainbow Room last night. Wowie. Now the fun begins at the conference itself over the next two days. Check out the speakers at GEL 2006.

Before it's here, it's on the Bloomberg Terminal. LEARN MORE