Mainstream journalism's productivity miracle: Online

Publications boost productivity by driving more work online.

This is traditionally one of the happiest times in the BusinessWeek editorial calendar: Dead Week. We don't publish an issue next week, and a lot of us have long taken Dead Week off. But yesterday I got an email urging me to write an online story. And this blog can't just sit around and languish for days on end.

As mainstream journalism grapples with the changing media world, one key is to boost worker productivity. Publications are doing it by driving more and more production online. The shift is from weekly to daily, daily to hourly. It makes sense, and I'm not complaining. We have to do what we have to do. But it means that Dead Week, that late summer idyll, is fast becoming an anachronism.

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