CAR TYPE        Midsize, including sedans, coupes, and hatchbacks
      PRICE RANGE     $15,000 to $24,000
      MARKET SIZE     3.6 million cars sold in 1994
      THE PLAYERS     VW Golf, Opel Astra, Ford Escort, Peugeot 306, Renault 19
      NEW ENTRIES     Fiat Bravo/Brava, Renault Megane
      DATA: BUSINESS WEEK
      
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