Seahawks’ Wilson Overtakes Manning in Licensed NFL Product Sales

Seattle Seahawks quarterback Russell Wilson overtook Peyton Manning of the Denver Broncos as the highest-selling National Football League player last season.

Wilson, who led the Seahawks to a 43-8 win over Manning’s Broncos in the Super Bowl in his second season, jumped 18 spots on the NFL Players Inc. list, which includes sales of all licensed products from March 1, 2013, through Feb. 28, 2014.

Manning, the 2013 retail sales leader, ranked second this past fiscal year, ahead of fellow quarterbacks Colin Kaepernick (San Francisco), Robert Griffin III (Washington) and Aaron Rodgers (Green Bay).

Nine of the top 10 players on the list are quarterbacks, including six Super Bowl champions: Wilson, Manning, Rodgers, New England’s Tom Brady (No. 6), New York Giants’ Eli Manning (No. 8), and New Orleans’ Drew Brees (No. 10).

Individual sales figures weren’t disclosed in a press release from the NFL Players Inc., which said licensed product sales exceeded $1 billion during the fiscal year.

Wilson, 25, is joined on the list by his teammates, running back Marshawn Lynch (No. 7) and cornerback Richard Sherman (No. 12). Lynch, the only non-quarterback in the top 10, jumped 22 spots from No. 29. Sherman wasn’t in the top 50 at the start of the year, NFLPI said.

Top 50 NFL Player Sales Rankings

1. Russell Wilson, Seattle Seahawks 2. Peyton Manning, Denver Broncos 3. Colin Kaepernick, San Francisco 49ers 4. Robert Griffin III, Washington Redskins 5. Aaron Rodgers, Green Bay Packers 6. Tom Brady, New England Patriots 7. Marshawn Lynch, Seattle Seahawks 8. Eli Manning, New York Giants 9. Andrew Luck, Indianapolis Colts 10. Drew Brees, New Orleans Saints 11. J.J. Watt, Houston Texans 12. Richard Sherman, Seattle Seahawks 13. Adrian Peterson, Minnesota Vikings 14. Clay Matthews, Green Bay Packers 15. Jason Witten, Dallas Cowboys 16. Patrick Willis, San Francisco 49ers 17. Troy Polamalu, Pittsburgh Steelers 18. Rob Gronkowski, New England Patriots 19. Arian Foster, Houston Texans 20. Calvin Johnson, Detroit Lions 21. Victor Cruz, New York Giants 22. Tony Romo, Dallas Cowboys 23. Wes Welker, Denver Broncos 24. Ryan Tannehill, Miami Dolphins 25. LeSean McCoy, Philadelphia Eagles 26. Ben Roethlisberger, Pittsburgh Steelers 27. Cam Newton, Carolina Panthers 28. Ray Rice, Baltimore Ravens 29. DeMarcus Ware, Dallas Cowboys 30. Dez Bryant, Dallas Cowboys 31. Brandon Marshall, Chicago Bears 32. Frank Gore, San Francisco 49ers 33. Darren McFadden, Oakland Raiders 34. Austin Miles, Dallas Cowboys 35. Joe Flacco, Baltimore Ravens 36. Jay Cutler, Chicago Bears 37. Trent Richardson, Indianapolis Colts 38. Andre Johnson, Houston Texans 39. A.J. Green, Cincinnati Bengals 40. Jamaal Charles, Kansas City Chiefs 41. Jimmy Graham, New Orleans Saints 42. Vernon Davis, San Francisco 49ers 43. Jordy Nelson, Green Bay Packers 44. Matt Ryan, Atlanta Falcons 45. Von Miller, Denver Broncos 46. Eric Decker, Denver Broncos 47. Philip Rivers, San Diego Chargers 48. Julio Jones, Atlanta Falcons 49. Matt Forte, Chicago Bears 50. Luke Kuechly, Carolina Panthers

To contact the reporter on this story: Michael Buteau in Atlanta at mbuteau@bloomberg.net

To contact the editors responsible for this story: Michael Sillup at msillup@bloomberg.net Jay Beberman

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