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Army Faces Recruitment Challenge, Hammond Tells BBC

(Corrects participants in survey starting in first paragraph of story published Jan. 11.)

U.K. Defense Secretary Philip Hammond said the Army faces a “big challenge” in its recruitment efforts, amid findings that 23 percent of people aren’t satisfied with their careers, the BBC reported.

The Army needs to do do a better job explaining what its role will be after the military campaign in Afghanistan is over, Hammond told the BBC today. The Army will spend 3 million pounds ($4.94 million) on a campaign designed to “dispel the myth” that it’s not recruiting, Hammond said.

The Army has failed to meet its recruiting goals in an effort to increase reserve forces to 30,000 from 19,000, the BBC reported. The Army is cutting its total forces to about 82,000 from 100,000.

People who are displeased with their careers cited factors including insufficient salary, a lack of travel outside the U.K. and inadequate training, the BBC said. The findings were based on a OnePoll survey of 2,000 people in December.

To contact the reporter on this story: Jesse Westbrook in London at jwestbrook1@bloomberg.net

To contact the editor responsible for this story: Heather Smith at hsmith26@bloomberg.net

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