Facebook, Twitter Unveil Software Tools for Google Glass

Facebook Inc. (FB) and Twitter Inc. introduced tools to integrate their services with Google Inc. (GOOG)’s Glass, the computerized eyewear touted by the search provider as an alternative for smartphones.

Facebook created software that uploads photos taken on Google Glass to its social-network service. Twitter users will also be able to share pictures and keep up with people they follow via an application for Glass, the microblogging service said in a blog.

Google is stepping up efforts to broaden the appeal of Glass by wooing developers and partners, as it did with the Android operating system for mobile devices. By promoting the use of its computerized spectacles, the world’s largest search engine is seeking to provide another conduit to deliver information and advertising to users.

“People are readily tweeting things out from wearable devices,” Twitter Chief Executive Officer Dick Costolo said yesterday at the National Venture Capital Association’s annual conference in San Francisco.

Costolo said Twitter is increasingly being used to track personal health with wearable computing gadgets and that he sees opportunities for his service with wearable computing, including watches.

Other new developers include Time Warner Inc.’s CNN, online note-taking startup Evernote Corp. and blog-network Tumblr Inc., Google said.

Glass devices will feature about a day of battery life, a high-resolution display and a five-megapixel camera, according to a statement on its website last month. The digital eyeglasses feature voice-recognition, removing the need for keyboards. Google Glass, which is in use by a limited number of early adopters, will be available later this year and cost less than $1,500, Google co-founder Sergey Brin said at an event earlier this year.

To contact the reporters on this story: Brian Womack in San Francisco at bwomack1@bloomberg.net; Scott Moritz in New York at smoritz6@bloomberg.net

To contact the editor responsible for this story: Tom Giles at tgiles5@bloomberg.net

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