Sculley Says Penney Must `Stop the Bleeding’ (Audio)
(Corrects spelling of Penney in headline.)
John Sculley, former chief executive officer of Apple Inc., says the challenge for J.C. Penney Co. is to "get the old customers back." Sculley talked with Bloomberg's Tom Keene and Sara Eisen on Bloomberg Radio's "Bloomberg Surveillance" on April 10, 2013.
Running time 04:46