U.S. Television Prime-Time Ratings for Week Ended March 10

The following tables list the prime-time averages for 12 U.S. broadcast networks for the week ended March 10.

Weekly Average
Current Season for the week of 03/04/13 - 03/10/13
Week 24 of Season

NETWORK   DURATION  RATING   HOMES   SHARE
          (Minutes)         (000s)
============================================
Households
ABC          1320     3.5     4040       6
CBS          1320     6.0     6820      10
NBC          1320     2.3     2640       4
FOX           932     4.5     5110       7
CW            600     0.7      780       1
ION          1320     0.8      950       1
UNI          1320     2.2     2530       4
TEL          1320     0.7      760       1
UMA          1320     0.3      350       0
AZA          1320     0.1       70       0
ETV          1320     0.1      130       0
MFX          1170     0.0       40       0

Persons 2+
ABC          1320     1.9     5410       5
CBS          1320     3.2     9350       8
NBC          1320     1.2     3530       3
FOX           932     2.6     7480       6
CW            600     0.4     1060       1
ION          1320     0.4     1190       1
UNI          1320     1.5     4340       4
TEL          1320     0.4     1280       1
UMA          1320     0.2      540       0
AZA          1320     0.0      110       0
ETV          1320     0.1      210       0
MFX          1170     0.0       60       0

Adults 18-49
ABC          1320     1.5     1860       4
CBS          1320     1.9     2350       5
NBC          1320     1.1     1410       3
FOX           932     2.3     2970       7
CW            600     0.4      450       1
ION          1320     0.3      390       1
UNI          1320     1.8     2290       5
TEL          1320     0.5      680       2
UMA          1320     0.2      310       1
AZA          1320     0.0       60       0
ETV          1320     0.1       90       0
MFX          1170     0.0       30       0

Season to Date Average
Current Season for 9/24/12 - 03/10/13
Week 24 of Season

NETWORK   DURATION  RATING   HOMES   SHARE
          (Minutes)         (000s)
============================================
Households
ABC         31167     5.0     5740       8
CBS         31069     7.7     8740      12
NBC         30680     4.6     5250       7
FOX         22654     4.3     4890       7
CW          14400     1.2     1390       2
ION         31680     0.8      900       1
UNI         31408     2.0     2250       3
TEL         31680     0.7      770       1
UMA         31680     0.4      430       1
AZA         31560     0.1       80       0
ETV         31673     0.1      150       0
MFX         22178     0.0       50       0

Persons 2+
ABC         31167     2.7     7850       7
CBS         31069     4.3    12410      11
NBC         30680     2.5     7360       6
FOX         22654     2.5     7130       6
CW          14400     0.6     1850       2
ION         31680     0.4     1150       1
UNI         31408     1.3     3770       3
TEL         31680     0.4     1290       1
UMA         31680     0.2      710       1
AZA         31560     0.0      130       0
ETV         31673     0.1      230       0
MFX         22178     0.0       70       0

Adults 18-49
ABC         31167     2.3     2910       6
CBS         31069     3.1     3890       9
NBC         30680     2.5     3170       7
FOX         22654     2.6     3240       7
CW          14400     0.7      940       2
ION         31680     0.3      400       1
UNI         31408     1.5     1920       4
TEL         31680     0.6      700       2
UMA         31680     0.3      390       1
AZA         31560     0.1       70       0
ETV         31673     0.1      100       0
MFX         22178     0.0       40       0

Each ratings point equals 1.142 million households.

Data are preliminary from Feb. 25 - March 10.

Source: Nielsen

To contact the reporter on this story: Rob Golum in Los Angeles at rgolum@bloomberg.net

To contact the editor responsible for this story: Anthony Palazzo at apalazzo@bloomberg.net.

Bloomberg reserves the right to remove comments but is under no obligation to do so, or to explain individual moderation decisions.

Please enable JavaScript to view the comments powered by Disqus.