News Corp.'s Shine Taps Zigler for U.S. Digital Efforts

News Corp. (NWSA)’s Shine TV production unit named Vivi Zigler president of its digital operations in the U.S.

Zigler, most recently president of NBC Universal Digital Entertainment, was named president of Shine 360 & Digital, Shine America, according to an e-mailed statement today. She will report to Carl Fennessy, Shine America’s chief executive.

To contact the reporter on this story: Andy Fixmer in Los Angeles at afixmer@bloomberg.net

To contact the editor responsible for this story: Anthony Palazzo at apalazzo@bloomberg.net

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