Neil Glat, the team’s president, said the price of some seats, primarily in the last 13 rows of end zones and corners, will fall to $75 and $50 from $105 or $95.
“We took a hard look at the 300 level and it just made sense to adjust pricing to improve the value for fans,” Glat said in a telephone interview. “The games were never at risk of not being on TV, but we really wanted to sell more tickets to season-ticket holders.”
NFL rules impose a local television blackout for games not sold out in advance. MetLife Stadium has a capacity of about 83,000.
Increasing season-ticket sales helps create communities for fans and consistency for the team, Glat said. Existing ticket holders will also receive the price break.
“From a business standpoint, you have a stable base, and from a fan standpoint, you have continuity,” Glat said.
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