News Corp.'s Fox Said to Gain $1.95 Billion in Ad Orders
By Andy Fixmer -
2012-06-14T01:09:36Z
News Corp. (NWSA)’s Fox television network received about $1.95 billion in advertising orders for the television season starting in September, said a person with knowledge of the situation.
Fox negotiated rates that are 8 percent to 9 percent higher than a year ago on about 80 percent of its advertising inventory, little changed from the previous season, said the person, who wasn’t authorized to talk publicly.
To contact the reporter on this story: Andy Fixmer in Los Angeles at afixmer@bloomberg.net
To contact the editor responsible for this story: Anthony Palazzo at apalazzo@bloomberg.net
Sponsored Link
Rate this Page
Bloomberg moderates all comments. Comments that are abusive or off-topic will not be posted to the site. Excessively long comments may be moderated as well. Bloomberg cannot facilitate requests to remove comments or explain individual moderation decisions.