Morse will oversee editorial, programming, operations and development in the U.S for Bloomberg Television.
New York -- Andrew Morse, executive producer of innovation and integration for ABC News Digital, has been named head of Bloomberg Television in the U.S., Andy Lack, CEO of the Bloomberg Media Group, announced today.
Morse will oversee editorial, programming, operations and development in the U.S. for Bloomberg Television, the global 24- hour business news channel that reaches over 270 million homes worldwide. In addition, he will work across Bloomberg’s print, radio, mobile and digital media properties to further the company’s strategy of delivering news, business intelligence, market information and critical data to the world’s most influential business news consumers across a variety of real- time platforms. Morse will report to Andy Lack.
“Andrew brings experience not only as an award-winning broadcast journalist, but in understanding the needs of today’s media organizations to deliver creative content to consumers across multiple platforms,” said Andy Lack, CEO of Bloomberg Media Group. “As a producer, he’s created exciting, smart television for a global audience, making him an ideal fit as Bloomberg continues to build a world-class multimedia organization.”
Morse also oversaw ABC News’ digital portfolio, including ABCNews.com, ABC News Now, the network’s 24-hour broadband channel, and its emerging platforms such as the iPad and iPhone applications.
Prior to joining the ABC News digital team, Morse served as executive producer of Good Morning America’s weekend edition and had been senior producer for World News Saturday and Sunday. From 2002-2005 Morse served as ABC News’ Asia Bureau Chief and producer, where he coordinated the network’s coverage of the South Asian Tsunami in 2004 and the Bali terror bombings in 2002.
From 1998-2001 Morse was an assignment editor and producer in ABC News’ London Bureau. He began his career in ABC News’ Washington Bureau as a production coordinator and was an associate producer for ABC News.com when it launched in 1997, experimenting with digital reporting in its earliest form.
About Bloomberg Television
Bloomberg Television, currently available in more than 270 million homes worldwide, reaches some of the world’s most affluent and influential viewers in terms of household income, asset value and education levels. With hubs in New York, London and Hong Kong, the network provides 24-hour continuous coverage of the people, companies and ideas that move the markets. Programming includes “InsideTrack with Erik Schatzker and Deirdre Bolton” (6-8 AM/ET), “In the Loop with Betty Liu” (8-10 AM/ET),“InBusiness with Margaret Brennan” (10AM-12PM/ET) and “Surveillance Midday” with host Tom Keene (12-1 PM/ET).
Bloomberg, the global business and financial information and news leader, gives influential decision makers a critical edge by connecting them to a dynamic network of information, people and ideas. The company’s strength--delivering data, news and analytics through innovative technology, quickly and accurately- -is at the core of the Bloomberg Professional service, which provides real time financial information to more than 300,000 subscribers globally. Bloomberg’s enterprise solutions build on the company’s core strength, leveraging technology to allow customers to access, integrate, distribute and manage data and information across organizations more efficiently and effectively. Through Bloomberg Law, Bloomberg Government and Bloomberg New Energy Finance, the company provides data, news and analytics to decision makers in industries beyond finance. And Bloomberg News, delivered through the Bloomberg Professional service, television, radio, mobile, the Internet and two magazines, Bloomberg Businessweek and Bloomberg Markets, covers the world with more than 2,300 news and multimedia professionals at 146 bureaus in 72 countries. Headquartered in New York, Bloomberg employs more than 13,000 people in 185 locations around the world.
Contact for Bloomberg:
Jocelyn Austin, +1 212-617-3578, email@example.com