Daytona 500 Ratings Rise 17 Percent on Fox as 20-Year-Old Bayne Gets Win

Preliminary television ratings for the Daytona 500 were 17 percent higher than a year ago as Trevor Bayne won stock-car racing’s marquee event one day after his 20th birthday.

Yesterday’s race on Fox was seen in an average of 8.2 percent of U.S. households in the top 56 television markets, Lou D’Ermilio, a spokesman for the News Corp. network, said in an e- mail. That’s 17 percent higher than the 7.0 initial rating the race earned last year, when Jamie McMurray held off a final-lap surge by Dale Earnhardt Jr. to claim victory.

Bayne, racing in his second Sprint Cup series event, became the only driver to win the Daytona 500 in his first try since Lee Petty claimed the inaugural edition in 1959.

To contact the reporter on this story: Mason Levinson in New York at mlevinson@bloomberg.net.

To contact the editor responsible for this story: Michael Sillup at msillup@bloomberg.net.

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