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WPP Advertising Agency Grey London Wins Vodafone Ireland Deal

WPP Plc’s Grey London advertising agency has been appointed the “strategic and creative” partner for Vodafone Group Plc’s Irish business.

Grey London will work as part of WPP’s so-called Team Vodafone. The deal is characterized as a medium-sized deal, according to Grey London.

Other Grey London clients include Sony Corp., Procter & Gamble Co., Toshiba Corp. and the British Heart Foundation.

To contact the reporter on this story: Kristen Schweizer in London at kschweizer1@bloomberg.net.

To contact the editor responsible for this story: Vidya Root at vroot@bloomberg.net.

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