Carbon Conscious to Plant Trees for Wesfarmers Insurance Under Offset Plan

Wesfarmers Insurance signed an agreement with Carbon Conscious Ltd. to offset the company’s 2010 emmissions. Carbon Conscious will plant 26,000 Mallee eucalypt trees for Wesfarmers Insurance on marginal Western Australian farmland to assist with issues of salinity and soil erosion.

The trees, native to Australia, will store carbon over 30 years and be maintained by Carbon Conscious, the company said in a statement to the stock exchange today. The trees help reduce salinity and wind erosion on farms and contribute to the effort to counter climate change, it said.

To contact the reporter on this story: James Paton in Sydney at jpaton4@bloomberg.net

To contact the editor responsible for this story: John Viljoen at jviljoen@bloomberg.net

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