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Shanok Calls Ford `Natural Choice' for Stitcher Software: Video

Aug. 16 (Bloomberg) -- Noah Shanok, chief executive officer of Stitcher, talks about his company's partnership with Ford Motor Co. Ford agreed to add Stitcher, whose software lets users collect talk-radio programs on one custom channel, to the automaker's voice-activated Sync entertainment system. Shanok talks with Betty Liu on Bloomberg Television's "In the Loop." (Source: Bloomberg)

Noah Shanok, chief executive officer of Stitcher, talks about his company's partnership with Ford Motor Co.

Ford agreed to add Stitcher, whose software lets users collect talk-radio programs on one custom channel, to the automaker's voice-activated Sync entertainment system. Shanok talks with Betty Liu on Bloomberg Television's "In the Loop." (Source: Bloomberg)

Running time 03:53

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