U.K. Homebuyers Rank House Ownership Over Marriage, Children, Poll Says
Britons looking to buy a new home believe that owning their own property is a higher priority in life than getting married or starting a family, according to a ComRes Ltd. poll.
Asked to rate the importance of home ownership, 71 percent of those polled scored it as at least 8 on a scale of 10, compared with 46 percent for marriage and 44 percent for having children, according to the poll, which was carried out for the U.K.’s biggest homebuilder, Barratt Developments Plc.
“These results demonstrate that the economic problems of the last three years have not diminished the huge appetite for home ownership in Britain,” Barratt Chief Executive Officer Mark Clare said in a statement.
The polling agency surveyed 2,905 prospective homebuyers from March 19 to March 25 who registered with Barratt Homes’s website in the last nine months. Taking holidays abroad and having an active social life were at the bottom of the scale of priorities, polling 24 percent and 27 percent, respectively.
ComRes also conducted polls for the U.K.’s May 6 general election and counts the Independent on Sunday newspaper, Lloyd’s Banking Group Plc and the British Red Cross among its clients, according to the company’s website.
To contact the reporter on this story: Tim Barwell in London on tbarwell@bloomberg.net
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