Bloomberg Anywhere Remote Login Bloomberg Terminal Demo Request


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Bloomberg Customers

Marketing Wonders: Foods That Never Expire

By Ben Steverman - 2012-07-18T13:27:07Z

Photograph by Nader Khouri/Contra Costa Times/Zuma Press

Company Symbol % Change
10 of 16

Reese's Peanut Butter Cups

H.B. Reese quit his day job at Hershey Chocolate when a candy business he'd started in his basement started to take off. The business supported his family of 16 children, who were touted in ads as "16 Good Reasons to Buy Reese's." Peanut butter cups were first sold in 1928 as part of an assortment package, and were sold separately in about 1935. By 1942, they were so popular that Reese cancelled all his other product lines. Hershey -- which had always supplied Reese with chocolate -- bought the H.B. Reese Candy Company in 1963.