If you want to watch the Masters Tournament in person next year, start saving. This year, tickets topped out at $4,486 for all four days of the contest. A one-day pass, depending on the day, ran $1,215 to $1,786. The Super Bowl, by contrast, costs about $1,210, according to TiqIQ, a ticket seller. Once you're in, things are considerably cheaper. A pimento cheese sandwich ran $1.50, and a beer was $3. Major golf tournaments, run by associations such as the PGA of America, the PGA Tour, the United States Golf Association (USGA) and the Ladies Professional Golf Association (LPGA) generated $1.2 billion in 2011. That includes fees generated by selling broadcast rights to tournaments, corporate sponsorships of events, spectator ticket sales and merchandise, according to SRI.
Tournament Costs: $1.2 billion