New Ways to Experience Radio Using Visuals, Text, and Real-Time Data
New York — The latest in a series of recent innovations in mobile, Bloomberg today announced its new Bloomberg Radio+ App for iPhone and iPod touch. Available on the App Store, this is the first radio app where listeners can view real-time charts, get the latest market information and news, and access guest bios — all while listening to the most preeminent minds in business and finance.
“We look forward to bringing Manhattan’s number one radio station to a global audience,” said Oke Okaro, general manager and global head of Bloomberg mobile. “Now people around the world will have 24/7 access to Bloomberg Radio’s market-moving news and analysis on their terms.”
The Bloomberg Radio+ app gives listeners the flexibility to hear live breaking financial and business news 24-hours per day as well as download a vast on-demand library of shows and interviews they can listen to at their convenience. For example, rather than having to wait for the regularly scheduled market updates at the 20 minute and 50 minute marks, people can now get that information on demand, download it onto their device, and listen to it offline where and when they want.
Top Bloomberg news professionals including Tom Keene, Ken Prewitt, Kathleen Hays, Pimm Fox, and Jan Stoddard keep listeners connected to the news that moves markets through in- depth interviews with world leaders and insightful analysis. Past guests have included: Former President Bill Clinton; George Soros, the billionaire best known for breaking the Bank of England; George Papandreou, Prime Minister of Greece; and Christine Lagarde, Managing Director of the International Monetary Fund, just to name a few.
The Bloomberg Radio+ App is available for free from the App Store on iPhone and iPod touch or online here.
About Bloomberg Bloomberg, the global business and financial information and news leader, gives influential decision makers a critical edge by connecting them to a dynamic network of information, people and ideas. The company’s strength–delivering data, news and analytics through innovative technology, quickly and accurately- -is at the core of the Bloomberg Professional service, which provides real time financial information to more than 300,000 subscribers globally. Bloomberg’s enterprise solutions build on the company’s core strength, leveraging technology to allow customers to access, integrate, distribute and manage data and information across organizations more efficiently and effectively. Through Bloomberg Law, Bloomberg Government and Bloomberg New Energy Finance, the company provides data, news and analytics to decision makers in industries beyond finance. And Bloomberg News, delivered through the Bloomberg Professional service, television, radio, mobile, the Internet and two magazines, Bloomberg Businessweek and Bloomberg Markets, covers the world with more than 2,300 news and multimedia professionals at 146 bureaus in 72 countries. Headquartered in New York, Bloomberg employs more than 13,000 people in 185 locations around the world.
CONTACT for Bloomberg:
Lauren Meller, +1 212 617 8185, Lmeller@bloomberg.net