NEW YORK — Ted Moncreiff has been named Editor of Bloomberg
Pursuits magazine, the global lifestyle luxury publication from
Bloomberg Markets magazine.
Moncreiff will report to Bloomberg Markets Editor Ron
Moncreiff brings to his new job deep experience in luxury
lifestyle journalism. He worked for Condé Nast Traveler for 15
years, including four years as executive editor. Following
that, he was executive editor at Newsweek, and then executive
editor and content strategist at W magazine.
Moncrieff was most recently the editorial director of Condé
Nast Ideactive, the company’s custom publishing division.
Moncreiff’s arrival coincides with the announcement that
due to its success with readers and advertisers, Bloomberg
Pursuits will increase its frequency to quarterly in 2013 from
twice a year in 2012. The magazine will also launch an iPad app
version next year.
Bloomberg Pursuits is distributed to all 375,000 Bloomberg
Markets subscribers — a highly coveted and affluent readership
comprised largely of users of the Bloomberg Professional service
(“the terminal”) around the world. The average household income
of a Bloomberg Pursuits reader is $490,000 with an average net
worth of $2.5 million.
Bloomberg Pursuits will have cover dates of April, June,
October and Holiday issues in 2013.
Bloomberg Pursuits for iPad will premiere with the first
issue of 2013 and download automatically to subscribers of the
Bloomberg Markets+ app.
Bloomberg Pursuits was a success in its two 2012 issues –
of the 43 different advertisers to appear in the magazine, half
of them were brand new to Bloomberg, including Hermes, Ralph
Lauren, Salvatore Ferragamo, Montblanc, Rolls Royce, Harry
Winston, Shangri-La Hotels, Ritz Carlton, Bergdorf Goodman and
Bloomberg Pursuits recently won its first editorial award –
the Los Angeles Press Club’s National Entertainment Journalism
Award in the Feature/Series Over 1,000 Words category to Katya
Kazakina for her “Picasso Reconsidered” article.
Bloomberg Markets magazine serves the global financial
elite, providing insight and perspective on the companies,
trends, issues and people that move the world’s markets.
Bloomberg Markets readers are the youngest and most affluent
among all financial and business publications and its editorial
content has earned more major financial journalism awards in the
last decade than Forbes, Fortune and The Economist combined.
Bloomberg, the global business and financial information and
news leader, gives influential decision makers a critical edge
by connecting them to a dynamic network of information, people
and ideas. The company’s strength – delivering data, news and
analytics through innovative technology, quickly and accurately
– is at the core of the Bloomberg Professional service, which
provides real time financial information to more than 310,000
Contact for Bloomberg:
Drew Kerr, +1 212-617-4961, firstname.lastname@example.org