Bloomberg Anywhere Remote Login Bloomberg Terminal Demo Request


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Bloomberg Customers

Businessweek Archives

News Corp.'s MySpace deal starting to pay off

? Stock market woes unlikely to depress deal market ... |


| A public Blackstone could do ever-larger deals ?

March 05, 2007

News Corp.'s MySpace deal starting to pay off

Steve Rosenbush

There were plenty of skeptics when News Corp. announced its $580 million acquisition of MySpace back in 2005. The valuation appeared high, for the time. And critics said that News Corp. was sure to kill the popular Web site, unless it died of its own accord.

Nearly two years later, MySpace is growing at a furious pace. It's the core of a $500 million digital division Fox Interactive Media. News Corp. is likely to take another step toward monetizing that asset by allowing MySpace users to embed Fox video on their home pages, creating a huge amount of new ad inventory, one industry executive tells me. The full story is here.

06:25 PM


TrackBack URL for this entry:

blog comments powered by Disqus