Bloomberg Anywhere Remote Login Bloomberg Terminal Demo Request


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Bloomberg Customers


2007 Jaguar XKR

Looking purely at Jaguar's most recent vehicles, it would be easy to say that the brand is on a roll. Especially if you focus in on the lithe, luxurious XJ sedans and the new XK coupes and convertibles, Jaguars are, by a long shot, better than they've been in decades and arguably, the best ever. They're well built, with striking designs, and engineered as well as anything from Germany. But despite the wonderful products coming from the brand, with Ford's financial woes, and the reputation of Jaguar in recent years as a loss leader, there are rumblings that the brand faces an uncertain future. Despite that, they're doing everything but hanging on in quiet desperation.

Earlier this year, Jaguar introduced its all-new XK coupe and convertible. With a completely new chassis, including a lighter, stiffer, all-aluminum body, beautifully designed inside and out, with a uniquely British style, the new XK is a revelation among grand touring coupes

While the new XK, thanks to its lighter weight, is already about as fast as the former XKR, it's been no secret all along that an even higher-performance, supercharged XKR version was on the way.

blog comments powered by Disqus