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Bill Gates, Microsoft and Innovation.

Yahoo Wiki's Innovation. |


| Getting to Consumer Culture in India.

June 16, 2006

Bill Gates, Microsoft and Innovation.

Bruce Nussbaum

Many people were surprised when Microsoft came up # 5 on our list of Most Innovative Companies back in April (it was my one and only effort at designing a magazine cover as well) and now that Bill Gates has announced he will be leaving the company, what does it mean for innovation? Check out my earlier blog on April 19 that listed the responses of people on the BCG survey as to why they think Microsoft is innovative--it mostly comes down to commercializing and monetizing their software.

For now check out the thread on Signal Vs. Noise for some comment. And as for feature creep, the biggest criticism of Microsoft software, check out Arik.

01:41 PM


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Ok. Enough.

I hearby announce the campaign to take back the word innovation.

M$ is the definition of a non-innovative, bloated, slow moving, copy-cat company. Please Bruce have you no shame at all?

Go ahead, open your window, lean out and yell "I'm sick and tired of Bruce calling every company with a pulse innovative, and I'm not gonna take it anymore!"


Posted by: Douglass Turner at June 16, 2006 11:17 PM

C'mon. I didn't say Microsoft was innovative. All the senior managers surveyed by BCG in their survey for Most Innovative Companies said that. I just listed their reasons--which are interesting in that they reflect their ideas of what it means to be innovative to them. You may not agree with them--I don't on lots of levels--but that's how they feel.

So who is THE most innovative company in the world today?

Posted by: bruce nussbaum at June 17, 2006 12:04 AM


For starters you need to read Geoffrey Moore's "Dealing with Darwin". He will give you are better perspective on the relative scarcity of the extremely sloppy usage you make of the word innovation.

Moore's blog:

The Books website:


Doug Turner

Posted by: Douglass Turner at June 17, 2006 03:29 AM

just tells you that 'recall' is more important than anything else. Also anything 'technology' has a greater/higher presence on the recall list. If the BCG guys had asked a nonsensical question like, "which is the most cruel technology company in the world?", you can bet MS would still have figured mo re than 50% of the time, for no fault of theirs.

Posted by: Vinay at September 21, 2006 10:10 AM

I think that if Microsoft, doesn't put attention to Innvation, we'll be not facing such great technologies like Windows Vista, nor and Office 2007, letting us to become a more effective decision makers than before (with Excel 2007 BI features, for example). If some people doesn't use the software for more than a typewriter machine, or are camping the whole day in the server room, it's not reason to tag a product "as I say". Also, what other companie put so much attention to your tablet pc features? or your smartphones?

above all, we're all free to listen, and thanks God, to deploy as we wish.

with all respect,

Posted by: Mathias Lindemann at September 24, 2006 07:33 AM

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