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A Really Great Blog For Innovation.

With Oil Prices So High, Why Don't We Have A Recession? |


| Amazing Power From Fiat.

May 02, 2006

A Really Great Blog For Innovation.

Bruce Nussbaum

Check out Mark Vanderbeeken's redesigned blog putting people first. It focuses on consumer experiences but has a lot more interesting stuff on innovation.

The redesign is beautifully done. Clear information design. And look at the "experience map" created by David Armano.

Also check out Mark's latest project, This is what they say they do:

What We Do

Experientia is an international experience design consultancy helping companies and organisations to innovate their products, services and processes by creating valuable user experiences.

People and their experiences are our key reference point. They guide us when we conduct research, develop creative strategies, create solutions, design prototypes and test results.

Experientia is based in Turin, Italy, and is a member of the Finsa Group.

02:00 PM


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A thank you for all those nice words from Putting people first

With this post, I just want to publicly thank all those who have written nice words about Putting People First, especially after the recent relaunch.

These include Bruce Nussbaum (also here), David Armano, Alan Chochinov, Ralf Beuker (also here), R... [Read More]

Tracked on May 4, 2006 08:40 PM

Thank you very much Bruce. The address is actually Mark

Posted by: Mark Vanderbeeken at May 2, 2006 02:58 PM

Hi Bruce,

Sorry to bother you again. The company, which is not just mine, is Experientia and it is indeed at the address you indicated - The blog Putting People First, which is mine entirely, is at

All the best from Turin,


Posted by: Mark Vanderbeeken at May 2, 2006 04:44 PM


Nice work calling out Mark's blog. It's a terrific resource for both designers and business people alike.

And I'm glad you liked my Experience Map. The PDF can be found on Logic+Emotion.

Keep up the great work! Look forward to hearing you speak again at the IIT Strategy conference.

Posted by: David Armano at May 3, 2006 02:47 AM

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