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Exploding DIY Content

? PR folks see blogs as powerful and dangerous |


| E-Marketers: Yank your smiling mug from the site ?

September 27, 2005

Exploding DIY Content

Heather Green

Just met with Suranga Chandratillake, the co-founder of Blinkx, a startup that's doing interesting things with video and audio search. Chandratillake says that since January, the amount of user generated content (podcasts, video blogs and video) that they track has exploded, rising 25 fold between January and May.

He had other interesting tidbits: BlinxTV now track 35,000 different podcast channels.

The services indexes 700 hours of new grassroots podcast and video content each day.

And while the average length of a podcast is 26 minutes, the average amount of words that the person writes to describe that podcast is 12.6......

Blinkx is known for its video and audio search, but it also has an interesting toolbar that links you to relevant information on the Web as you type a letter or respond to an email.

12:03 PM


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The best thing about Blinkx is that it offers RSS feeds for each search, so you can create your own chanel to be populated over time. I wanted to hear podcasts about the Blogher conference when it happened, didn't find much but grabbed the RSS feed from Blinkx and have been delivered a steady stream of good stuff as it became available. Cool! Podscope folks said in a recent interview that they were going to offer RSS feeds soon.

Posted by: Marshall Kirkpatrick at September 27, 2005 07:09 PM

Hey Marshall,

Thanks for pointing that out, that is a pretty cool feature.

Posted by: Heather Green at September 28, 2005 09:09 AM

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