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Heather's BW story on Rocketboom

? Monster growth area: corporate blog search |


| Is it riskier to moderate blog comments? ?

August 26, 2005

Heather's BW story on Rocketboom

Stephen Baker

Heather, no blabber, balked at blogging about the BW story she was busy with. No more secrets now. Here's her story on rocketboom, out in this week's magazine.

05:20 PM

video blogging

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Hey Heather, if you watched today's Rocketboom, you will notice Amanda showing your article. After reading the story, it's clear that Rocketboom has designs on being more than a fun site to visit daily. Hopefully, they will survive and thrive.

Very good story and probably fun to research. No doubt, much more to be written about video blogging and the future of video on the web.

have fun!

Posted by: jbr at August 29, 2005 08:00 PM


Thanks for the pointer. It was a really interesting story to do, much different than I had expected in terms of who was behind it and how they want to expand.

Posted by: Heather Green at August 30, 2005 09:47 AM

Steve and/or Heather-

I can appreciate Heather's comments about why not to blog stuff about an in-progress story. I also remember sometime back that Steve asked about blogging peripheral details from interviews, etc. Do you folks think there's any way to do that? sometimes you may want to nurture a story a little more and that's up to you, but it might be interesting to hear what some of these people say off the topic but for the record. A blog could be a great place for that stuff. For instance, Amanda and Baron seem like they'd have all sorts of things to say that'd make you think a little.

Pete Z.

Posted by: Pete Zievers at August 30, 2005 01:04 PM


That's a great idea. It's funny, because usually what we do is blog some of the interviews that we know we won't be able to write a story around but that have interesting tidbits. Going in after a story and picking out stuff we couldn't use is a good idea. Although I will admit to some story fatigue--I mean, after the writing, editing, working on art, you sometimes just want to move on!

Posted by: Heather Green at August 30, 2005 01:30 PM

Hi Heather-

Maybe you can try this. Set your notes aside for a little while to let your brain cool off after finishing a story. I bet certain interviews stick in your head. Go back to 'em before you pitch the notes. Sometimes the passage of time gives resonance, too. Another fringe benefit: it's a really productive way to play hooky for five minutes! .... your boss doesn't read these, does he/she? :-)

Pete Z.

Posted by: Pete Zievers at August 31, 2005 10:23 AM

it's about timing. which i think is still relevant, albeit more difficult, in the blogosphere.

i'd rather read the notes after i read the finished article anyway. and this applies to movies, books, etc. otherwise you end up being ruddered by the blogging masses. i don't think that is what bloggers are advocating. OR IS IT?!

Posted by: schadenfreudisch at August 31, 2005 01:12 PM

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