Even serious golfers can use a diversion. Here are some suggestions to liven up your event
Putting competitions, perhaps during cocktails following the main event, are fun for players and spectators. Sand, tree branches, and other obstacles can convert a practice green into a minicourse with special challenges. Even nongolfers can participate.
Evening golf events, using glow-in-the dark balls and flagsticks, are novel and won't conflict with the work day. The local pro can help set this up.
SMARTEN UP THE SCENERY
At The Links at Spanish Bay, in Pebble Beach, Calif., one company imported sheep to make the links course look "Irish."
USE YOUR IMAGINATION
If facilities are limited, bring in virtual golf equipment that includes a giant screen displaying a celebrated course. Even nongolfers can swing away with no damage done.