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Magazine

Table: Hitting the Ceiling


WHAT WORKS

YAHOO FINANCE

Still one of the most popular finance sites. But lots of people have duplicated its strong points, and its chat rooms are crowded with obnoxious participants.

MY YAHOO

This personalization capability is easy to set up--listing your stocks, your horoscope, and the types of news you're interested in. Most rivals have their own versions, though.

WHAT NEEDS WORK

GEOCITIES added thousands of individual Web pages. It's fun for folks who operate them and their loved ones, but a bore for many of the rest of us.

YAHOO BROADCAST offers up sports and news videos that are readily available on TV. It's me-too music-download section gets blown away by AOL, MP3.com, and Napster.


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