In one game, fans pick a player who they think will get a hit that night. If he does, the fan picks again. If the streak hits 57--beating Joe DiMaggio's 56-game record--the fan goes to the Hall of Fame ceremonies.
Baseball enthusiasts can buy sports memorabilia that, for the first time ever, is authenticated by the league. It will put a hologram on an autographed baseball or jersey to prove it's the real thing.
For a subscription fee, fans can get tailored highlights. Want to see Derek Jeter's at-bat in the fifth inning last night? You got it.
Will be available for every league game. More than 500,000 tickets have already been sold for the upcoming season.