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Table: Mixing Media: Tribune's National Reach


NEWSPAPERS

The Los Angeles Times, Chicago Tribune, Newsday, The Baltimore Sun, Orlando Sentinel, the Hartford Courant, and five smaller dailies reach 9 million readers every day and 12 million on Sundays

TV

WPIX in New York, KTLA in Los Angeles, and WGN in Chicago lead a 22-station group that reaches 42% of U.S. TV households, including audiences in Boston and Philadelphia. Also owns 25% of the WB network.

INTERNET

Tribune Interactive's Web sites serve most major cities, plus specialty audiences through such sites as chicagosports.com; Recycler.com, a general classified-advertising site in Southern California; and blackvoices.com, a popular African American site.

Data: Tribune Co.


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