Bloomberg Anywhere Login

Bloomberg

Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.

Company

Financial Products

Enterprise Products

Media

Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000

Communications

Industry Products

Media Services

Follow Us

Businessweek Archives

Gillette Mach3 Razor


Special Report

GILLETTE MACH3 RAZOR

Gillette spent some $1 billion developing and marketing its new triple-bladed razor, Mach3. While the $1.60 cartridge made critics gasp, consumers loved the gee-whiz technology, including the thinnest blade edge ever. After five months, blade and razor are No. 1 sellers. (800) GILLETTE


LIMITED-TIME OFFER SUBSCRIBE NOW
 
blog comments powered by Disqus