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Table: What Info Is O.K. To Give Out


Up Front: THE LIST

TABLE: What Info Is O.K. To Give Out

PERCENT SAYING

INFORMATION ACCEPTABLE

YOUR NAME 73%

YOUR DATE OF BIRTH 70

YOUR CREDIT HISTORY 53

YOUR MEDICAL HISTORY 28

PERCENT SAYING

INFORMATION ACCEPTABLE

PRESCRIPTION DRUGS YOU BUY 26

VIDEOS YOU RENT 25

CREDIT CARD PURCHASES 22

PHONE NUMBERS YOU CALL 15

BIG BLUE BAIT: OS/2 offer

DATA: MASTERCARD INTERNATIONAL INC., YANKELOVICH PARTNERS INC.


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