Bloomberg Anywhere Remote Login Bloomberg Terminal Demo Request


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Bloomberg Customers

Businessweek Archives

A `Flash' Of Memory For Your Gadgets

Bits & Bytes


MANUFACTURERS ARE PACKing more and more computer power into consumer devices such as pagers, cellular phones, and cameras. Problem is, these gadgets don't have a lot of space to store data: Disk drives are too big and require far too much power. The business-card-size memory cards used in some laptop and palmtop PCs are also too large. SunDisk Corp. of Santa Clara, Calif., thinks it has the answer: a tiny removable card, packed with "flash" memory chips that, unlike most memory chips, retain data even when the power is turned off. The card, dubbed CompactFlash, is smaller and thinner than a matchbook and weighs a mere half-ounce but can store up to 15 megabytes of data.

How could CompactFlash be used? SunDisk has a few suggestions. A single 2-megabyte card, costing about $150, can store 24 pictures in a digital camera--and be used over and over. Or the cards could enable pagers to store voice mail and allow cellular phones to receive faxes and electronic mail. The biggest obstacle: getting device manufacturers to go along with SunDisk's size. The company says it's lining up support from makers of cameras, personal digital assistants, pagers, cellular phones, and cable-TV set-top boxes. Also planned: a $15 adapter that plugs into the larger PCMCIA card slot on personal computers, so data can be downloaded to a PC. SunDisk expects to ship CompactFlash in volume next spring.EDITED BY CATHERINE ARNST

blog comments powered by Disqus